Technological Know-how, Organizational Capabilities, And Strategic Management: Business Strategy And Enterprise Development In Competitive Environments
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World Scientific Publishing Company
2008
328
978-981-4477-66-6
981-4477-66-4
Annotation
This book explores factors which impact the viability and growth of business enterprises. In particular, the role of entrepreneurship, organizational learning, and business strategy - including licensing strategy - are considered in some detail. It presents fundamental thinking about business organization and provides the conceptual framework that scholars need to understand complex business organization, managerial processes, and competitive strategy.
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