Cover of Arthur Asa Berger: Applied Discourse Analysis

Arthur Asa Berger Applied Discourse Analysis

Popular Culture, Media, and Everyday Life

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Springer International Publishing

2017

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978-3-319-47181-5

3-319-47181-3

Annotation

This book, written in an accessible style and illustrated with drawings by the author and with many other images, discusses the basic principles of discourse theory and applies them to various aspects of popular culture, media and everyday life. Among the topics it analyzes are speed dating, advertising, jokes, language use, myths, fairy tales and material culture.

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