Cover of Hasan Dincer (EDT), Serhat Yuksel (EDT): Management Strategies to Survive in a Competitive Environment

Hasan Dincer (EDT), Serhat Yuksel (EDT) Management Strategies to Survive in a Competitive Environment

How to Improve Company Performance

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Springer International Publishing

2021

EPub, PDF
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978-3-030-72288-3

3-030-72288-0

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Competition is present for almost every sector nowadays. Therefore, it is vital for companies to develop a set of strategies in order to survive in the competitive environment of a globalized world. This book discusses how and why not every strategy is appropriate for every sector. The volume offers a qualified and comprehensive analysis to determine effective competitive strategies taking into account the many different factors that affect company performance.

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