Cover of Elisa Gomez Gonzalez: Evolution Sustainability Marketing

Elisa Gomez Gonzalez Evolution Sustainability Marketing

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Society Publishing

2019

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978-1-77407-048-2

1-77407-048-0

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Evolution Sustainability Marketing examines various aspects of sustainability marketing including an extensive historicaloverview of sustainable development and related concepts. Itincludes definitions of sustainability, sustainable development,importance and the evolution of CSR practices. Provides thereader with insights into the development of its history, so asto understand the sustainable business practices and why it isessentially important in marketing of business.

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