Cover of Balaji Raghunathan, Rajashekara Maiya: SMACing the Bank

Balaji Raghunathan, Rajashekara Maiya SMACing the Bank

How to Use Social Media, Mobility, Analytics and Cloud Technologies to Transform the Business Processes of Banks and the Banking Experience

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CRC Press

2017

EPub
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322

978-1-351-64594-2

1-351-64594-3

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The formula for the Future of Work is called SMAC - social, mobile, analytics and cloud on one integrated stack where each function enables another to maximize its effect. This is the new enterprise IT model delivering an organization that is more connective, collaborative, real time and productive. This book provides a comprehensive view of how SMAC Technologies are impacting the entire banking "eco-system" as well as the key stakeholders, namely customers, employees and partners.

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