Cover of Javier Amores Salvado, Gregorio Martin de Castro, Miriam Delgado Verde, Jose Emilio Navas Lopez: Environmental Innovation and Firm Performance

Javier Amores Salvado, Gregorio Martin de Castro, Miriam Delgado Verde, Jose Emilio Navas Lopez Environmental Innovation and Firm Performance

A Natural Resource-Based View

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Palgrave Macmillan UK

2012

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978-1-137-26404-6

1-137-26404-7

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The links between a firm's competitiveness and the natural environment have been studied since the mid 90's. This volume explores, both theoretically and empirically, the relationships between environmental product innovation, green image and firm performance.

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