TV Commercials: How to Make Them
or, How Big is the Boat?
Price for Eshop: 1958 Kč (€ 78.3)
VAT 0% included
New
E-book delivered electronically online
E-Book information
Annotation
Understanding how commercials are made is the key to doing it right. This descriptive book is a step-by-step guide on the mechanics of creating a commercial from a production perspective. Making commercials on all types of budgets is addressed. There is material describing the roles and dynamics of the key players: the producer/director, agency, and client. This book outlines the requirements of each group so that everyone can understand and appreciate each other's needs.
Ask question
You can ask us about this book and we'll send an answer to your e-mail.