Gordon B. Moskowitz (EDT) Cognitive Social Psychology

Annotation

A comprehensive overview of the mechanisms involved in how cognitive processes determine thought and behavior toward the social world, Cognitive Social Psychology: *examines cognition as a motivated process wherein cognition and motivation are seen as intertwined; * reviews the latest research on stereotyping, prejudice, and the ability to control these phenomena--invaluable information to managers who need to prevent against bias in the workplace; and *provides a current analysis of classic problems/issues in social psychology, such as cognitive dissonance, the fundamental attribution error, social identity, stereotyping, social comparison, heuristic processing, the self-concept, assimilation and contrast effects, and goal pursuit. Intended for psychology and management students, as well as social, cognitive, and industrial/organizational psychologists in both academic and applied settings. This new book is also an ideal text for courses in social cognition due to its cohesive structure.