Cover of D. Hawkins: Corporate Social Responsibility

D. Hawkins Corporate Social Responsibility

Balancing Tomorrow's Sustainability and Today's Profitability

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Palgrave Macmillan UK

2006

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978-0-230-62581-5

0-230-62581-9

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Many companies recognize the importance of corporate social responsibility, but seek to understand how this can be harmonized with current profitability. This new approach draws upon many contemporary examples to show how to balance short term profitability with long term sustainability.

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