Benetton
The Family, the Business and the Brand
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Very Good
English
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U Lužického semináře 10, Malá Strana
Book information
Little Brown & Co
Hardcover
Heavy
7293
978-0-316-64083-1
0-316-64083-2
Annotation
An account of the Benetton family and the rise of their controversial retail business, in which soft fabrics mix with high-octane petrol and Grand Prix motor racing, and coloured condoms combine with red-blooded Catholicism and capitalism.
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