Cover of Paul Arden: It's Not How Good You Are, It's How Good You Want To Be

Paul Arden It's Not How Good You Are, It's How Good You Want To Be

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U Lužického semináře 10, Malá Strana

Book information

Phaidon Press Ltd

UK

2003

Paperback

128

Standard

247322

978-0-7148-4337-7

0-7148-4337-7

advice on careers & achieving success

Annotation

This is a pocket bible for the talented and timid to help make the unthinkable thinkable and the impossible possible. Top advertising guru Paul Arden offers his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, and making mistakes.

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