E-Books - Market research

Practical Ethnography

A Guide to Doing Ethnography in the Private Sector

Price for Eshop: 1273 Kč (€ 50.9)

Format: E-Book, Publisher: Taylor and Francis

Availability: E-book delivered electronically online

Chinese Local New Luxury Brands in a Digitally Empowered Era

Cultivation, Transformation and Upgrading

Price for Eshop: 2520 Kč (€ 100.8)

Format: E-Book, Publisher: Springer Nature Singapore

Availability: E-book delivered electronically online

Hidden Champions in Dynamically Changing Societies

Critical Success Factors for Market Leadership

Price for Eshop: 3928 Kč (€ 157.1)

Format: E-Book, Publisher: Springer International Publishing

Availability: E-book delivered electronically online

Der Einfluss unbekannter Werbegesichter auf die Wahrnehmung der Markenpersonlichkeit

Price for Eshop: 1126 Kč (€ 45.0)

Format: E-Book, Publisher: Springer Fachmedien Wiesbaden

Availability: E-book delivered electronically online

Ethics in Consumer Choice

An Empirical Analysis based on the Example of Coffee

Price for Eshop: 1267 Kč (€ 50.7)

Format: E-Book, Publisher: Springer Fachmedien Wiesbaden

Availability: E-book delivered electronically online

Finanzmarktpublika

Moralitat, Krisen und Teilhabe in der okonomischen Moderne

Price for Eshop: 704 Kč (€ 28.2)

Format: E-Book, Publisher: Springer Fachmedien Wiesbaden

Availability: E-book delivered electronically online

Consumer Behavior in Action

Real-life Applications for Marketing Managers

Price for Eshop: 2023 Kč (€ 80.9)

Format: E-Book, Publisher: Taylor and Francis

Availability: E-book delivered electronically online

Consumer Behavior in Action

Real-life Applications for Marketing Managers

Price for Eshop: 2023 Kč (€ 80.9)

Format: E-Book, Publisher: Taylor and Francis

Availability: E-book delivered electronically online

Responsible Citizens and Sustainable Consumer Behavior

New Interpretive Frameworks

Price for Eshop: 844 Kč (€ 33.8)

Format: E-Book, Publisher: Taylor and Francis

Availability: E-book delivered electronically online