E-Books - Market research

Mental Convenience bei Produktlinien

Kognitiv entlastende Gestaltung der Informationsdarbietung auf Produktverpackungen von FMCGs

Price for Eshop: 938 Kč (€ 37.5)

Format: E-Book, Publisher: Springer Fachmedien Wiesbaden

Availability: E-book delivered electronically online

Social Media Analytics: Effective Tools for Building, Interpreting, and Using Metrics

Price for Eshop: 979 Kč (€ 39.2)

Format: E-Book, Publisher: McGraw Hill LLC

Availability: E-book delivered electronically online

Mixed Method Research Design

An Application in Consumer-Brand Relationships (CBR)

Price for Eshop: 1267 Kč (€ 50.7)

Format: E-Book, Publisher: Springer International Publishing

Availability: E-book delivered electronically online

Strategic Marketing and Innovation for Indian MSMEs

Price for Eshop: 1267 Kč (€ 50.7)

Format: E-Book, Publisher: Springer Nature Singapore

Availability: E-book delivered electronically online

Perspectives on Consumer Behaviour

Theoretical Aspects and Practical Applications

Price for Eshop: 4492 Kč (€ 179.7)

Format: E-Book, Publisher: Springer International Publishing

Availability: E-book delivered electronically online

Industrial Marketing Research (RLE Marketing)

Management and Technique

Price for Eshop: 1501 Kč (€ 60.0)

Format: E-Book, Publisher: Taylor and Francis

Availability: E-book delivered electronically online

Industrial Marketing Research (RLE Marketing)

Management and Technique

Price for Eshop: 1501 Kč (€ 60.0)

Format: E-Book, Publisher: Taylor and Francis

Availability: E-book delivered electronically online

Shopper Marketing

How to Increase Purchase Decisions at the Point of Sale

Price for Eshop: 929 Kč (€ 37.2)

Format: E-Book, Publisher: Kogan Page

Availability: E-book delivered electronically online

Akzeptanz okologischer Produktinnovationen im Automobilbereich

Wirkungen der Markenliebe

Price for Eshop: 1103 Kč (€ 44.1)

Format: E-Book, Publisher: Springer Fachmedien Wiesbaden

Availability: E-book delivered electronically online