E-Books - Market research

Narrative Economics

How Stories Go Viral and Drive Major Economic Events

Price for Eshop: 576 Kč (€ 23.0)

Format: E-Book, Publisher: Princeton University Press

Availability: E-book delivered electronically online

New Consumer Behavior Theories from Japan

Price for Eshop: 3928 Kč (€ 157.1)

Format: E-Book, Publisher: Springer Nature Singapore

Availability: E-book delivered electronically online

Journal of China Marketing Volume 6 (2)

Price for Eshop: 1664 Kč (€ 66.6)

Format: E-Book, Publisher: Cambridge Scholars Publishing

Availability: E-book delivered electronically online

Psychology of Entertainment Media

Blurring the Lines Between Entertainment and Persuasion

Price for Eshop: 1812 Kč (€ 72.5)

Format: E-Book, Publisher: Taylor and Francis

Availability: E-book delivered electronically online

Erfolgsfaktor Alleinstellungsmerkmal

Das Fundament fur eine starke Kanzleimarke

Price for Eshop: 352 Kč (€ 14.1)

Format: E-Book, Publisher: Springer Fachmedien Wiesbaden

Availability: E-book delivered electronically online

Erfolgsfaktor Corporate Identity

Auf die Auenwirkung der Kanzlei kommt es an

Price for Eshop: 352 Kč (€ 14.1)

Format: E-Book, Publisher: Springer Fachmedien Wiesbaden

Availability: E-book delivered electronically online

Preisgebote im Internet

Neue Ansatze zur Messung individueller Zahlungsbereitschaften

Price for Eshop: 1408 Kč (€ 56.3)

Format: E-Book, Publisher: Deutscher Universitatsverlag

Availability: E-book delivered electronically online

Brand Building and Marketing in Key Emerging Markets

A Practitioner's Guide to Successful Brand Growth in China, India, Russia and Brazil

Price for Eshop: 1267 Kč (€ 50.7)

Format: E-Book, Publisher: Springer International Publishing

Availability: E-book delivered electronically online

Change Leadership in Emerging Markets

The Ten Enablers Model

Price for Eshop: 1267 Kč (€ 50.7)

Format: E-Book, Publisher: Springer International Publishing

Availability: E-book delivered electronically online