McDonaldization Revisited
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English
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U Lužického semináře 10, Malá Strana
Book information
Praeger
Paperback
Standard
14888
978-0-275-96104-6
0-275-96104-4
Annotation
This study examines the thesis of George Ritzer's book, "The McDonaldization of Society". It analyzes the premise of "McDonaldization" to provide theoretical discussions of the relationship between Ritzer's analysis and semiotics, critical theory, feminism and postmodernism.
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